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Makers of Claritin Allergy Meds Sanitize the Word ‘Praying’ From Ad

In 1972, Johnny Nash had a Number 1 hit with his song I Can See Clearly Now (the topmost video). The makers of the allergy drug Claritin must have really liked the song because they chose to use a remake of the original as the theme music in their commercials currently running on the airwaves (the lower video).

Now perhaps not many have noticed, but I did.

The Claritin Commercial has changed the word “praying” to “searching”.

While that might seem a small matter, and done to avoid offending anyone, you have to wonder whom Claritin was afraid of offending.

Christians pray. As do Muslims and Jews. Prayers are offered in Buddhism, Hinduism, Shinto. In fact, the only people who do not pray would be agnostics and atheists. And since agnostics don’t care, it seems Claritin sanitized the “praying” from the commercial to avoid offending… atheists!

But did they stop and think that purging references to prayer might offend everyone who is not an Atheist?

Has this country progressed to the point where only the feelings of the few matter? And at the expense of the many? Is this separation of Church and Corporation?

Had the Claritin manufacturers (Schering-Plough HealthCare Products, Inc.) simply left the innocuous and inoffensive word alone, and used the song as written, it is doubtful anyone would have noticed. But to those of us that memorized the lyrics in 1972 and had them reinforced in 1993 with the remake by Jimmy Cliff or the Willie Nelson version, or dozens of others that loved the song and the lyrics as written, this secularization of American Pop Culture is a step too far.

This one incident may not seem like a big deal, but the trend should be disturbing to all people of faith. The realization we have reached the point in America that the word prayer must be removed from all facets of our lives is extremely offensive.

One can only pray that America and her Corporations stop running from prayer and, ultimately, from God before it’s too late.

I Can See Clearly Now Lyrics (as Written)

I can see clearly now, the rain is gone
I can see all obstacles in my way
Gone are the dark clouds that had me blind
It’s gonna be a bright (bright), bright (bright)
Sun shiny day

I think I can make it now, the pain is gone
All of the bad feelings have disappeared
Here is the rainbow I’ve been prayin’ for
It’s gonna be a bright (bright), bright (bright)
Sun shiny day

Look all around, there’s nothin’ but blue skies
Look straight ahead, nothin’ but blue skies

I can see clearly now, the rain is gone
I can see all obstacles in my way
Gone are the dark clouds that had me blind
It’s gonna be a bright (bright), bright (bright)
Sun shiny day


About Tom White

Tom is a US Navy Veteran, owns an Insurance Agency and is currently an IT Manager for a Virginia Distributor. He has been published in American Thinker, currently writes for the Richmond Examiner as well as Virginia Right! Blog. Tom lives in Hanover County, Va and is involved in politics at every level and is a Recovering Republican who has finally had enough of the War on Conservatives in progress with the Leadership of the GOP on a National Level.

4 Responses to “Makers of Claritin Allergy Meds Sanitize the Word ‘Praying’ From Ad”

  1. James says:

    It is my understanding that their is infact a “force” underway to eliminate ALL reference of ANYTHING that has to do with Bible teaching as America once knew.While this is historicaly true as Satan has ALWAYS done these things, I’m not sure Americans, in general, are aware of WHO is doing the “Dirty Work” as of TODAY!

    Americans have been generally TOO naive to see what should be as plain as the nose on their face but this “Problem” has persisted for a long tine and currently is on overdrive to achieve their goal to eliminate ALL reference of GOD and HIS son JESUS CHRIST.

    Personally,I attribute 99% of the worlds current “problems” to this force,done intentionally to selfishly remove CHRIST from Americas’ and the wurlds vocabulary as soon as possible to achieve their
    “AntiChrist” -All fortold in CHRISTs’ teachings.

    Whether true Christians worldwide are ready to accept and deal, once and for all,with this nemisis to CHRIST and HIS followers remains to
    be seen.

    JESUS dealt with this persistant “problem” HIMSELF once only to be crucified for it later.

    Since that time approximately 90 countries have had to deal with this same “problem” only for it to be continued elsewhere.

    And here we are today!

    We are either on CHRISTs’ side and deal with this or…………..

  2. Tom White says:

    Well put, James. I am concerned that people have confused separation of Church and State with separation of any discussion of Religion in public.

    It is time that Believers let corporations know that removing Religion so as not to offend, they actually offend the majority of people – at least in the US, where 85% are believers. And I am sure an even higher percentage are in favor of prayer.

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